Dear Moderator,
Here are links to all of the AS level blogs for G321:
Group 1
Titas Taksunas
Junuz Jakupovic
Luke Thornton
Ishaaq Nabi
Group 2
Omar Abasi
Liban Ali
Shingai Manungo
Group 3
Sarah Jeena
Tasnim Khanam
Junifa Begum
Tuesday, 8 May 2012
Wednesday, 7 March 2012
Tuesday, 6 March 2012
Collaborative Task
Collaborative task
- Prepare a pitch for introducing a new teen character to a TV drama targeted at 15 - 25s (first 30s to 1 minute)
- Try avoiding obvious stereotypes that you would annoy you as a teenager.
- Outcome: roup to present pitch to year 10 GCSE class in next lessonoffering:
- An overview of the character and intended impressions on the target audience;
- A shot list describing micro-level elements and explaining / justifying choicesIf time storyboard or script
USE THE PREVIOUS BLOG POST TO HELP
Brief:
- Teen male character
- Choose from one of these scripts:
- COVERING UP FOR A FRIEND (Junuz)
- TENSIONS AT HOME (Junifa, Shingai)
- GETTING READY FOR PARTY (Sarah, Liban)
- FRIENDSHIP PROBLEMS (Omar, Titas)
Exam Pressure (Luke, Ish)
Section A: Textual Analysis and Representation
Section A: Textual Analysis and Representation
Candidates should be prepared to analyse and discuss technical aspects of the language and conventions of the moving image medium, (unseen extract) in order to discuss the sequence’s representation of individuals, groups, events or places:
Candidates should be prepared to discuss, in response to the question, how these technical elements create specific representations of individuals, groups, events or places and help to articulate specific messages and values that have social significance. Particular areas of representation that may be chosen are:
• Gender
• Age
• Ethnicity
• Sexuality
• Class and status
• Physical ability/disability
• Regional identity
Camera Shots, Angle, Movement and Composition | • Shots: establishing shot, master shot, close-up, mid-shot, long shot, wide shot, two-shot, aerial shot, point of view shot, over the shoulder shot, and variations of these. • Angle: high angle, low angle, canted angle. • Movement: pan, tilt, track, dolly, crane, steadicam, hand-held, zoom, reverse zoom. • Composition: framing, rule of thirds, depth of field – deep and shallow focus, focus pulls. |
Editing | Includes transition of image and sound – continuity and non-continuity systems. • Cutting: shot/reverse shot, eyeline match, graphic match, action match, jump cut, crosscutting, parallel editing, cutaway; insert. • Other transitions, dissolve, fade-in, fade-out, wipe, superimposition, long take, short take, slow motion, ellipsis and expansion of time, post-production, visual effects. |
Sound | • Diegetic and non-diegetic sound; synchronous/asynchronous sound; sound effects; sound motif, sound bridge, dialogue, voiceover, mode of address/direct address, sound mixing, sound perspective. • Soundtrack: score, incidental music, themes and stings, ambient sound. |
Mise-en-Scène | • Production design: location, studio, set design, costume and make-up, properties. • Lighting; colour design. |
Level 4
Explanation/analysis/argument (16-20 marks)
• Shows excellent understanding of the task
• Excellent knowledge and understanding of the way that technical aspects are used to construct the extract’s representations
• Clearly relevant to set question
Use of examples (16-20 marks)
• Offers frequent textual analysis from the extract – award marks to reflect the range and appropriateness of examples
• Offers a full range of examples from each technical area
• Offers examples which are clearly relevant to the set question
Use of terminology (8-10 marks)
• Use of terminology is relevant and accurate
Complex issues have been expressed clearly and fluently. Sentences and paragraphs, consistently relevant, have been well structured, using appropriate technical terminology. There may be few, if any, errors of spelling, punctuation and grammar.
Clip of Skins Episode 1 Season 3
This recording is to be used only for non-commercial educational purposes under the terms of an ERA Licence. For terms of use and to find and record more programmes please visit BoB National.
Wednesday, 22 February 2012
Evaluation example
Here is an example of an evaluation from last year. She used Prezi for the finished evaluation, but please look at the the Evaluation Prep sections of her blog. Some really good ideas here of how to get to the top marks.
http://megi-asmedia.blogspot.com/
http://megi-asmedia.blogspot.com/
Wednesday, 4 January 2012
AS Evaluation
EVALUATION ACTIVITY 1
In what ways does your media product use, develop or challenge forms and conventions of real media products? (i.e. of film openings)
Remember when we looked at 9 frames from Art of the title sequence? Well now it's your turn to do the same with nine of your frames.
You should go through the final version of the project and select nine distinct frames which you screengrab and drop into a photoshop in the same style as the website. You will be using these to write about how typical or not of opening sequences your particular design is, so choose them carefully.
Once you have the nine frames neatly in Photoshop, screengrab the whole thing and post to your blog, then write an analysis of how you have used such conventions.
The aspects we would like you to consider across your nine frames are:
The title of the film
Setting/location
Costumes and props
Camerawork and editing
Title font and style
Story and how the opening sets it up
Genre and how the opening suggests it
How characters are introduced
Special effects
EVALUATION ACTIVITY 2
How does your media product represent particular social groups?
Pick a key character from your opening. Take a screengrab of a reasonable sized image of them. Think of one or more characters from other films with some similarity to them (but maybe some differences too!), find an image on the web of that/those characters and grab it as well. Drop the two into photoshop, as a split screen. Export this splitscreen image as a jpeg then drop onto your blog and write about the similarities and differences in terms of appearance, costume, role in film etc.
So for example if you have a lone cop type character, look for other lone cops to compare him with...
EVALUATION ACTIVITY 3
What kind of media institution might distribute your media product and why?
For this question, you could to do a 'director's commentary' style voiceover explaining some of the key features of your opening
You will need to script the voiceover which deals with institutional issues to include:
discussion of your production company name and logo and the role of such companies
What does a production company do?
the idea of a distributor and who that might be and why.
where the money might have come from for a film such as yours
why the various people are named in the titles- which jobs appear in titles and in what order and how have you reflected this?
what your film is similar to 'institutionally' (name some films which would be released in a similar way)
You need to refer to actual company names and processes so you will need to go back to the early posts on film companies and maybe do a bit more research
When you have scripted, record the voiceover using Final Cut on a new audio timeline, then export to quicktime and embed on blog.
EVALUATION ACTIVITY 4
Who would be the audience for your media product?
You should have a drawing of your target audience member and an explanation of what kinds of taste they might have- where they would shop, what music they would listen to, what their favourite Tv programme would be, etc.
make sure you have taken a photo of it, post it on the blog and write a few notes on why they would watch your film.
EVALUATION ACTIVITY 5
How did you attract/address your audience?
You will use YOUTUBE to reach the audience so need to write about Youtube's tags and annotations fuctions.
These annotations will highlight the ways in which your Film Opening links to other similiar films in order to attract the particular Audience you have previously identified.
Your annotations will refer to genre conventions, use of music, similiarities with other movies and what you have identified as the Unique Selling Point of your imaginary film.
EVALUATION ACTIVITY 6
What have you learnt about technologies from the process of constructing this product?
Take a picture of each other holding the kit you have used, there are pics available on the resources drive. This might just be the camera and tripod, and your Mac but there may be other things you want in the shot. You could use a picture you've used before for the pre-prod section, just annotate it differently.
Drop the image onto your blog and annotate it, adding all the programs and other technology you have used as screengrabs and what you learnt about it/from using it. Your written text need only be minimal. You could include reference to all the online and computer programs you have used such as Youtube, blogger, Premiere, Photoshop, Vimeo, Prezi etc.
EVALUATION ACTIVITY 7
Looking back at your preliminary task (the continuity editing task), what do you feel you have learnt in the progression from it to full product?
Concentrate on editing and camerawork.
Grab some frames from both tasks and put them on the blog and show what you know about shot types, edit terms and techniques.
Make sure you mention the 180 degree rule, match on action and shot/reverse shot
In what ways does your media product use, develop or challenge forms and conventions of real media products? (i.e. of film openings)
Remember when we looked at 9 frames from Art of the title sequence? Well now it's your turn to do the same with nine of your frames.
You should go through the final version of the project and select nine distinct frames which you screengrab and drop into a photoshop in the same style as the website. You will be using these to write about how typical or not of opening sequences your particular design is, so choose them carefully.
Once you have the nine frames neatly in Photoshop, screengrab the whole thing and post to your blog, then write an analysis of how you have used such conventions.
The aspects we would like you to consider across your nine frames are:
The title of the film
Setting/location
Costumes and props
Camerawork and editing
Title font and style
Story and how the opening sets it up
Genre and how the opening suggests it
How characters are introduced
Special effects
EVALUATION ACTIVITY 2
How does your media product represent particular social groups?
Pick a key character from your opening. Take a screengrab of a reasonable sized image of them. Think of one or more characters from other films with some similarity to them (but maybe some differences too!), find an image on the web of that/those characters and grab it as well. Drop the two into photoshop, as a split screen. Export this splitscreen image as a jpeg then drop onto your blog and write about the similarities and differences in terms of appearance, costume, role in film etc.
So for example if you have a lone cop type character, look for other lone cops to compare him with...
EVALUATION ACTIVITY 3
What kind of media institution might distribute your media product and why?
For this question, you could to do a 'director's commentary' style voiceover explaining some of the key features of your opening
You will need to script the voiceover which deals with institutional issues to include:
discussion of your production company name and logo and the role of such companies
What does a production company do?
the idea of a distributor and who that might be and why.
where the money might have come from for a film such as yours
why the various people are named in the titles- which jobs appear in titles and in what order and how have you reflected this?
what your film is similar to 'institutionally' (name some films which would be released in a similar way)
You need to refer to actual company names and processes so you will need to go back to the early posts on film companies and maybe do a bit more research
When you have scripted, record the voiceover using Final Cut on a new audio timeline, then export to quicktime and embed on blog.
EVALUATION ACTIVITY 4
Who would be the audience for your media product?
You should have a drawing of your target audience member and an explanation of what kinds of taste they might have- where they would shop, what music they would listen to, what their favourite Tv programme would be, etc.
make sure you have taken a photo of it, post it on the blog and write a few notes on why they would watch your film.
EVALUATION ACTIVITY 5
How did you attract/address your audience?
You will use YOUTUBE to reach the audience so need to write about Youtube's tags and annotations fuctions.
These annotations will highlight the ways in which your Film Opening links to other similiar films in order to attract the particular Audience you have previously identified.
Your annotations will refer to genre conventions, use of music, similiarities with other movies and what you have identified as the Unique Selling Point of your imaginary film.
EVALUATION ACTIVITY 6
What have you learnt about technologies from the process of constructing this product?
Take a picture of each other holding the kit you have used, there are pics available on the resources drive. This might just be the camera and tripod, and your Mac but there may be other things you want in the shot. You could use a picture you've used before for the pre-prod section, just annotate it differently.
Drop the image onto your blog and annotate it, adding all the programs and other technology you have used as screengrabs and what you learnt about it/from using it. Your written text need only be minimal. You could include reference to all the online and computer programs you have used such as Youtube, blogger, Premiere, Photoshop, Vimeo, Prezi etc.
EVALUATION ACTIVITY 7
Looking back at your preliminary task (the continuity editing task), what do you feel you have learnt in the progression from it to full product?
Concentrate on editing and camerawork.
Grab some frames from both tasks and put them on the blog and show what you know about shot types, edit terms and techniques.
Make sure you mention the 180 degree rule, match on action and shot/reverse shot
While I'm away
I will be off for the next 2 weeks, so here's what you should be getting on with:
In what ways does your media product use, develop or challenge forms and conventions of real media products? (i.e. of film openings)
Remember when we looked at 9 frames from Art of the title sequence? Well now it's your turn to do the same with nine of your frames.
You should go through the final version of the project and select nine distinct frames which you screengrab and drop into a photoshop in the same style as the website. You will be using these to write about how typical or not of opening sequences your particular design is, so choose them carefully.
Once you have the nine frames neatly in Photoshop, screengrab the whole thing and post to your blog, then write an analysis of how you have used such conventions.
The aspects we would like you to consider across your nine frames are:
The title of the film
Setting/location
Costumes and props
Camerawork and editing
Title font and style
Story and how the opening sets it up
Genre and how the opening suggests it
How characters are introduced
Special effects
Tweet me any questions, I will get back to you but maybe not straight away.
- Firstly make sure your opening sequence is finished to the very best standard.
- Make sure it looks like an opening sequence and not a trailer
- Do extra research of other OPENING SEQUENCES to make sure (http://www.artofthetitle.com/)
- Make sure all research and planning is complete
- Do more research and planning e.g. 9 frame analysis of existing sequences (public drive, media, Mr Ayres)
- Start evaluation:
In what ways does your media product use, develop or challenge forms and conventions of real media products? (i.e. of film openings)
Remember when we looked at 9 frames from Art of the title sequence? Well now it's your turn to do the same with nine of your frames.
You should go through the final version of the project and select nine distinct frames which you screengrab and drop into a photoshop in the same style as the website. You will be using these to write about how typical or not of opening sequences your particular design is, so choose them carefully.
Once you have the nine frames neatly in Photoshop, screengrab the whole thing and post to your blog, then write an analysis of how you have used such conventions.
The aspects we would like you to consider across your nine frames are:
The title of the film
Setting/location
Costumes and props
Camerawork and editing
Title font and style
Story and how the opening sets it up
Genre and how the opening suggests it
How characters are introduced
Special effects
Tweet me any questions, I will get back to you but maybe not straight away.
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